I specialize in crafting thoughtful digital experiences that blend marketing insight with intuitive design. With a background spanning UX design, creative direction, and digital strategy, I’ve worked across agencies, startups, and freelance roles to bring websites and brands to life. Over the years, I’ve created everything from landing pages and wireframes to motion graphics and full website designs - all with the goal of sparking user action and building connection.
My approach is shaped by 8 years in marketing and 5 years designing: understanding user journeys, solving for funnel drop-offs, and designing with intent. I love building things that not only look good but make sense - products that help people get where they need to go, faster.
More recently, I’ve focused my attention on UX/UI - building case studies, refining my prototyping skills, and learning everything I can about accessibility, user testing, and human-centered design. What drives me is simple: making digital experiences that feel effortless, inclusive, and just…work.
A collection of UX and Web Design Project
A collection of Graphic and Video Projects.
A collection of Digital Marketing Projects
A collection of UX. & Web Projects
A collection of Branding & Graphics Projects
A collection of Digital Marketing Projects
Over the past 8 years, I’ve blended design, storytelling, and strategy to bring brands to life. Now, I channel that experience into crafting websites and digital products that feel effortless to use, look beautiful, and serve a clear purpose.
Focused on designing intuitive, user-centered digital experiences from strategy to execution.
Courses Include:
UI/UX Strategy I & II – user research, journey mapping, accessibility principles
Information Architecture – hierarchy, sitemaps, navigation systems
Prototyping Tools – building responsive mockups in Figma
Digital Portfolio Development – curating case studies, storytelling through design
Graphic Design Tools – Adobe Illustrator & Photoshop for visual UI components
Developed a strong foundation in business strategy, branding, and consumer behavior that now informs UX thinking.
Relevant Coursework:
Integrated Marketing Communication & Consumer Behaviour – informed storytelling and visual hierarchy
Marketing Strategy & Retail Marketing – conversion flows, user decision-making
Marketing & Popular Culture – cultural cues in design and messaging
Digital Communication Design – intro to layout, design principles, and storytelling across digital channels
Drawing & Visual Composition
Intro to Art History & Creative Thinking
Adobe Suite Basics (Photoshop, Illustrator, InDesign)
2D/3D Design & Layout Principles
